Be inspired by Japan’s intoxicating blend of tradition and modernity, of history and culture and of diverse landscapes that are home to a truly unique civilisation. Strong, warm and incredibly welcoming, be greeted by the meticulous and thoughtful nature of the Japanese people, which is reflected in every aspect of local life, from trains that run right on time to sublime works of art.

Experience unforgettable contrasts, from the splendour of a Kyoto geisha dancing to the striking beauty of a Zen rock garden, Japan has the power to enthrall all who visit. Soak up the energy, lights and sounds of Tokyo, leaving you with the feeling of having stepped into the future as high-speed trains emerge from Shibuya Station and the overall sense of modernity abounds. Immerse in the beautiful imperial city of Kyoto, strolling through parks filled with cherry blossoms, as well as browsing boutiques and galleries, or discover fascinating shrines and historic sights. For many travellers, the wonders of Japan’s natural world have been a well-kept secret. Explore the lamndscape for yourself by hiking in the Japanese Alps, Hokkaidō and forested mountains or discover the vibrant coral reefs of Okinawa. Savour the flavours of Japanese cuisine, sampling regional specialities and Asian dishes at an eclectic range of restaurants or while venturing along the lively streets. With so much to offer, there is little doubt that the Land of the Rising Sun provides a fascinating holiday destination for any traveller.